New Signs Point the Way to Ricky & Lucy’s Country Greenhouse
June, 2010 (Sidney, NE) – Clear signage installed at key points along a route can make or break businesses.
A case in point is Ricky & Lucy’s Country Greenhouse, located north of Sidney, Neb., on a remote country road off the Gold Rush Scenic Byway, Highway 385. Teri and Dan Wolff worked with the Nebraska Department of Roads for more than a year to get approval to install tourist attraction signage for their business. It has proven a night and day difference.
“We’re so excited,” said Mrs. Wolff, “It’s not only bringing people off the road, but local visitors who couldn’t find us before are now locating us.”
The Wolff’s more than 20 demonstration gardens are spread across 10 acres, all located in western Nebraska’s high plains. Seven greenhouses and a store feature organically grown herbs and vegetables, annuals and perennials, pottery and gift items.
The Wollfs also work with a landscape designer who can help clients plan their own gardens.